Wednesday 29 September 2010

Distribution of a trailer

Trailers are commonly produced around the same time as the film is being edited. It is important that the release of a trailer is timed accurately; it needs to be shown in enough time to generate excitement about a film's release. 'Teaser' trailers will be released at the beginning of the marketing campaign which are often seen first online on the websites that accompany their release. Below are the posters for the films 'Spiderman' and 'X-Men Origins: Wolverine'; both the teaser poster and the official poster. Th
e common features of a 'teaser' poster includes one photograph and the date, while the official one includes much more information:Title
  • More photographic evidence (e.g. more actors)
  • Credit block
  • Website
  • Actors
  • Film Studio


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